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The product is a book titled "Marketing Analytics: Data-Driven Techniques with Microsoft Excel" by author Wayne L. Winston. It is a textbook published by Wiley & Sons in 2014, with 720 pages. The book focuses on marketing analytics using data-driven techniques with Microsoft Excel, covering subjects such as desktop applications, databases, and enterprise applications. It is a paperback format in English, weighing 2 lbs and measuring 9.2 inches in length.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.