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  • Applied Marketing Analytics Using R by Gokhan Yildirim Hardcover Book

    • Item No : 365747713919
    • Condition : Brand New
    • Brand : No brand Info
    • Seller : grandeagleretail
    • Current Bid : US $186.30
    • * Item Description

    • Author Gokhan Yildirim, Raoul V. Kübler. Also included online with the datasets are software codes and solutions (R Markdowns, HTML files) to use with the book, as well as PowerPoint slides, a teaching guide and a testbank for instructors teaching a marketing analytics course.
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