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Using Focus Groups in Research, Paperback by Litosseliti, Lia, Like New Used,...
- Item No : 365737063682
- Condition : Like New
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- Current Bid : US $52.94
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* Item Description
- Using Focus Groups in Research, Paperback by Litosseliti, Lia, ISBN 0826464726, ISBN-13 9780826464729, Like New Used, Free shipping in the US Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced
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