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Strategic Management in the Media: Theory to Practice by Kung, Lucy [Paperback]
- Item No : 167659516202
- Condition : Brand New
- Brand : No brand Info
- Seller : loveourprices2
- Current Bid : US $21.42
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* Item Description
- 'Kung's book stands out for its focus on concepts, drivers, and dynamics. Its scope and learning are brilliant and dazzling. This updated edition will be a source of insight for students and a tool for industry veterans who seek the perspective of academia.'.
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