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Risk and Crisis Communication: Navigating the Tensions between Organizations and
- Item No : 396380394950
- Condition : Brand New
- Brand : No brand Info
- Seller : grandeagleretail
- Current Bid : US $169.16
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* Item Description
- Previous research has focused on top-down, sender-oriented communication to evaluate the effectiveness of particular strategies used by spokespeople to repair public image or relay an apology. Risk and Crisis Communication exemplifies the use of RDT through seven case studies, each focusing on one of the tensions, making it of interest to both scholars and organizational leaders.
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