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    Qualitative Research in Marketing and Management - 9781032557809

    • Item No : 317072783795
    • Condition : Brand New
    • Brand : No brand Info
    • Seller : books--etc
    • Current Bid : US $56.01

    • * Item Description

    • ISBN-13: 9781032557809, 978-1032557809. The book's second half deals with abstract concepts and advanced theory by looking at key theoretical traditions that guide the interpretation of qualitative data.
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