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"Measure What Matters: OKRs: The Simple Idea That Drives 10x Growth" by John Doerr is a management and business textbook published by Penguin Books LTD in 2018. This book explores the concept of OKRs (Objectives and Key Results) and how they can be used to drive significant growth in organisations. Written in English, this paperback book consists of 320 pages and offers a practical approach to measuring and achieving goals within a business setting. With a focus on organisational sociology, this book provides insights and guidance for implementing effective OKR systems in a variety of business contexts.
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