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  • Marketing Analytics: Essential Tools for Data-Driven Decisions (Darden

    • Item No : 176815888933
    • Condition : Brand New
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    • Seller : loveourprices2
    • Current Bid : US $45.32
    • * Item Description

    • Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s. As they illustrate, big data analytics is the engine that drives marketing, providing a forward-looking, predictive perspective for marketing decision-making.
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