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ISBN-13: 9780367653316, 978-0367653316. It recognizes the mutual interdependence of the major functional areas of the organization including marketing, production, and finance. Pedagogy to aid learning is incorporated throughout every chapter, with chapter objectives, case studies, and concept checks.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.