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  • M: Marketing 6th Edition by Michael Levy (English) Paperback Book

    • Item No : 136096748511
    • Condition : Brand New
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    • Seller : the_nile
    • Current Bid : US $33.21
    • * Item Description

    • Grewal's value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and regularly updated Grewal/Levy author blog provide a steady stream of current, fresh ideas for the classroom.
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