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Innovating Strategy Process, Hardcover by Floyd, Steven W. (EDT); Roos, Johan...
- Item No : 365573235844
- Condition : Like New
- Brand : No brand Info
- Seller : greatbookprices1
- Current Bid : US $91.37
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* Item Description
- Innovating Strategy Process, Hardcover by Floyd, Steven W. (EDT); Roos, Johan (EDT); Jacobs, Claus D. (EDT); Kellermanns, Franz W. (EDT), ISBN 1405129395, ISBN-13 9781405129398, Like New Used, Free shipping in the US
Twenty-five essays by international contributors consider innovation as both an outcome of strategy and as a process in itself. The volume highlights three particular issues: the genesis of innovative strategy making, contexts for innovation, and models of strategic renewal. Specific topics include the dynamics of new value creation, play as the means and art as the impetus for strategy making, the role of emotion in new-venture decision making, and science and entrepreneurship as a source of innovative strategies. Intended for executives and consultants as well as academic readers in business and management. Annotation ©2004 Book News, Inc., Portland, OR ()
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