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How to Develop Sales Closing Power by J. Douglas Edwards is a classic guide to mastering the art of closing sales. Edwards, a pioneer in sales training, shares proven techniques and psychological insights that help salespeople increase their effectiveness and close deals with confidence. The book emphasizes the importance of asking the right questions, handling objections, and using persuasive language to influence buyers. Edwards provides practical scripts, real-world examples, and step-by-step methods to help sales professionals build rapport, create urgency, and secure commitments. His strategies focus on understanding customer behavior and applying subtle yet powerful techniques to guide prospects toward a decision. Whether for beginners or seasoned salespeople, this book offers.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.