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Handbook of Research on Marketing and Corporate Social Responsibility, Paperb...
- Item No : 365732721343
- Condition : Brand New
- Brand : No brand Info
- Seller : greatbookprices1
- Current Bid : US $80.37
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* Item Description
- Handbook of Research on Marketing and Corporate Social Responsibility, Paperback by Hill, Ronald Paul; Langan, Ryan, ISBN 1785368664, ISBN-13 9781785368660, Brand New, Free shipping in the US The strategic importance of Corporate Social Responsibility for both large and small businesses only continues to grow. This Handbook explores the complex relationship between marketing and social responsibility, with a focus on marketing as a driver for CSR initiatives.
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