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ISBN-13: 9781398614086, 978-1398614086. Real-world examples from Britvic, Greggs. Huawei, Hugo Boss, Manchester United and Ryanair illustrate the principles discussed in the book. Format: Paperback.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.