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FOUR BOOKS ON COPYWRITING FOR ADVERTISING How To Write Persuasive copy ads lot
- Item No : 376075158093
- Condition : Good
- Brand : No brand Info
- Seller : yourgoodfriend
- Current Bid : US $24.89
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* Item Description
- 4 books on COPYWRITING FOR ADVERTISING (actually five books because one of the books reprints two classic books) What you get is: 1) HOW TO WRITE A GOOD ADVERTISEMENT: A SHORT COURSE IN COPYWRITING by Victor Schwab 2) HOW TO MAKE BIG MONEY AS ADVERTISING COPYWRITER by Jerome Cowle 3) THE ART OF WRITING ADVERTISING (interviews with David Ogilvy, Leo Burnett, William Bernbach and others) 4) MY LIFE IN ADVERTISING and SCIENTIFIC ADVERTISING: Two Works by Claude Hopkins.
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