When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.
Developing Successful Marketing Strategies, Paperback by Randazzo, Gary W., L...
- Item No : 365722716329
- Condition : Like New
- Brand : No brand Info
- Seller : greatbookprices1
- Current Bid : US $19.87
-
* Item Description
- Developing Successful Marketing Strategies, Paperback by Randazzo, Gary W., ISBN 1606499602, ISBN-13 9781606499603, Like New Used, Free shipping in the US
What’s your organization’s marketing strategy?Does your company meet real life marketingchallenges head on and with success? This bookprovides a unique approach by using your organization’smission and vision statements to guidethe development of marketing goals, strategies,and tactics. It uses real market examples to demonstratethe development of effective to the development of marketing strategyis the use of the marketing mix of price, place,product, and promotion. This book neatly weavesthe process of developing such a marketing strategywith examples given to clarify the theories andguide the reader through the strategic marketingplanning you are a manager, business student, or an executive,this book will help you grow an establishedbusiness or start a new one with smart managementtechniques and processes that are criticalto executing successful marketing strategies. Theexamples used are from large and small organizationsin which the author was personally involved.
★ Recommended Products Related To This Item
♥ Best Selling Products in this category
