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  • Blue Ocean Strategy : How to Create Uncontested Market Space and Make the...

    • Item No : 256825623953
    • Condition : Good
    • Brand : No brand Info
    • Seller : amphibious99
    • Current Bid : US $0.99
    • * Item Description

    • W. Chan Kim and Renée A. Mauborgne's "Blue Ocean Strategy" is a seminal work that challenges readers to think beyond the conventional boundaries of their industries. Illustrated with insightful charts and graphs, the book is designed to engage and guide readers through the process of developing a unique strategy that makes competition irrelevant.
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