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    A Handbook of Corporate Communication and Public Relations - 9780415648271

    • Item No : 286697162500
    • Condition : Brand New
    • Brand : No brand Info
    • Seller : books--etc
    • Current Bid : US $69.04

    • * Item Description

    • ISBN-13: 9780415648271, 978-0415648271. A bold addition to existing literature, this book provides an excellent overview of corporate communication. With a refreshing new approach to this topic, the authors challenge reductionist views of corporate communication, providing persuasive evidence for the idea that without an organizational communication strategy, there is no corporate strategy.
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